BRASLET St. Moritz - History

Bracelets by Cruciani have been trendy for years – as friendship bracelets, as a memento or simply as a fashion statement.

The sun as a symbol of St. Moritz should be carried out into the world and remind the wearer of St. Moritz. The "BRASLET St. Moritz Limited Edition by Cruciani" was initiated by Eveline Fasser Testa and developed together with Cruciani.

Not only the sun, but also the packaging should embody St. Moritz. As an eye-catcher, motifs from St.Moritz vintage posters were chosen and set in scene.